Laurie McCabe brings more than 20 years of experience in the IT industry to her role as Partner at Hurwitz & Associates. Laurie's expertise in market, channel and competitive analysis helps vendor clients capitalize on shifting market trends, and create successful go-to-market and outcomes. Laurie has built widespread recognition for her capabilities and insights in the small and medium business (SMB) market in several areas, including software-as-service (SaaS), collaboration, business solutions, social networking and managed services.
Laurie McCabe, Hurwitz & Associates | 16th March '10
I dialed into SAP's SME (small and medium enterprises) Global
Business Update Call a couple of weeks ago. Jeff Stiles, SVP,
SME, Volume & Ecosystem Marketing, provided analysts a recap
of recent SAP SME highlights, and shared strategic...
Laurie McCabe, Hurwitz & Associates | 9th March '10
What is Social Media Management?
As described in the column What
is Social Networking, and Why Should You Care?,
Internet-based social media make it easier for people to listen,
interact, engage and collaborate with each other. But, as...
Laurie McCabe, Hurwitz & Associates | 3rd March '10
In a bold move to get traditional value-added resellers (VARs)
off the SaaS fence,
NetSuite announced its new Solution Provider (SP) 100
Program, which gives business application VARs 100% margin on
the first year of license...
Laurie McCabe, Hurwitz & Associates | 19th February '10
Last April, I participated in
Dells Managed Services launch for SMBs. At the event, Dell
had a couple of customers on hand who were both very satisfied
with the service. Later in the year, Dell asked my colleague,
Sanjeev Aggarwal, and I...
Laurie McCabe, Hurwitz & Associates | 12th February '10
Last week, former Microsoft VP Dick Brass wrote a very
thought-provoking op-ed in the New York Times entitled Microsoft's
Creative Destruction which sparked some interesting
commentary from media, industry insiders and observers, and so I...
Laurie McCabe, Hurwitz & Associates | 2nd February '10
Technology insiders tend to throw around technical terms and
business jargon, assuming people outside the industry understand
what it all means. By its nature, technology vocabulary is often
confusing and complicated, and insiders often add...
Laurie McCabe, Hurwitz & Associates | 29th January '10
I still havent had time to write about Lotusphere 2010, but in the meantime, you may want to listen to the conversation I had with small business guru and friend Brent Leary. Last week, Brent interviewed me about my take on this years Lotus event,...
Laurie McCabe, Hurwitz & Associates | 27th January '10
As a follow up to my post What Is Green IT and Why Should You Care?, I had the opportunity to talk with Steve Sams, VP for IBM's Global Site and Facilities Services, along with several other members of IBM's green team. As part of its Smarter Planet...
Laurie McCabe, Hurwitz & Associates | 13th January '10
As we predicted just a couple of weeks ago in our 2010 Top 10 SMB Technology Predictions, the collaboration battle is heating up! VMware just announced that has entered into a definitive agreement with Yahoo! to acquire Zimbra, which provides email...
Laurie McCabe, Hurwitz & Associates | 15th December '09
Fellow SMB analyst Sanjeev Aggarwal and I have teamed up to bring you our top ten technology related predictions—plus three bonus predictions—for the SMB (companies with 1–1000 employees) market for 2010. Details for each...
Dana Gardner Principal Analyst Interarbor Solutions
