Last week, Unit 4 Aggresso, parent company of CODA, announced that it has teamed up with Salesforce.com to launch FinancialForce.com. FinancialForce.com is actually Coda2Go, the cloud based accounting application that CODA built from the ground...

In a post earlier this month, I raised the issue that SaaS vendors targeting small businesses need to start experimenting with different pricing options if they want to create a true volume market for their solutions. While per user, per month...

In our industry, vendors spend a lot of time and money developing white papers to educate prospects about new technologies. White papers that are well-researched and clearly written can help explain the value of new or complex solutions to the...

Yesterday, I was listening to NPR's Here and Now at lunch time while running a few errands in my car. I tuned into a great story about the Plain English Campaign, which was founded in 1979 by now 71-year old Chrissie Maher. The organization's...