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Marcia Kaufman

My name is Marcia Kaufman. I have been an analyst, consultant, and researcher in software for many years. As a partner at Hurwitz & Associates, I focus on emerging software issues related to data management, service oriented architectures, and emerging technologies that help both large and mid-sized companies leverage technology for customer benefit.



Recent Blog Posts
Marcia Kaufman, Hurwitz & Associates | 25th February '10
I will be presenting a session titled Five Steps to Effective SOA Governance in BrightTALK's online SOA Governance Summit on Thursday, February 25. The summit includes five webcasts on different aspects of industry best practices for SOA...
 
Marcia Kaufman, Hurwitz & Associates | 26th January '10
I am looking forward to attending The Smart Governance Forum (23rd meeting of the IBM Data Governance Council) in California on February 1–3, where I will be a panelist for a session on Smart Governance Analytics. As my panel group started to...
 
Marcia Kaufman, Hurwitz & Associates | 16th December '09
You say you already have a plan in place to guard your company's data? Are you sure it has you adequately protected? While you certainly understand the need for data security, your sales challenges are tough enough without exposing your customers'...
 
Marcia Kaufman, Hurwitz & Associates | 31st October '09
After just returning from IBM's Information on Demand (IOD) Conference in Las Vegas, I would like to take this opportunity to virtually whisper just one word in the ear of a current–day Benjamin Braddock—analytics. Many businesses have...
 
Marcia Kaufman, Hurwitz & Associates | 13th May '09
If you are a software developer, the chances are pretty good that you've across IBM's developerWorks. With approximately 8 million registered users this site has received a lot of use by developers looking for resources on coding, standards, and...
 
Marcia Kaufman, Hurwitz & Associates | 9th April '09
I attended the HP Analyst Meeting in Boston a few weeks ago and had several discussions with the business intelligence (BI) group. It is clear to me that HP is struggling to try to figure out the best way to sell in this type of down market....
 
Marcia Kaufman, Hurwitz & Associates | 23rd December '08
Everyone takes for granted these days that all Web services interfaces are the same. I hate to break the bad news to you, but they aren't. This has not been a terrible problem when companies were using Web service interfaces for their internal use...
 
Marcia Kaufman, Hurwitz & Associates | 7th May '08
Just after I returned from last month's IBM SOA IMPACT Conference, the Hurwitz team started to interview companies for case studies to be included in the second edition of SOA For Dummies. So for me, one of the benefits of attending IMPACT was...
 
Marcia Kaufman, Hurwitz & Associates | 9th April '08
Green in the office or in the home often starts with the addition of recycling bins or changing to more energy efficient light bulbs. For example, an office I know well recently announced a cost cutting measure that would also be environmentally...
 
Marcia Kaufman, Hurwitz & Associates | 17th January '08
One of the most critical IT management responsibilities is to ensure that the business has access to trusted information. This is actually a very challenging goal for many companies because the data needed to support business decision making is...

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