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News Release

The Smartphone is the Consumer Power Tool for Christmas Shopping
Released: 19th December 2013
Publisher: RealWire

With Christmas just around the corner, many consumers are scrambling to get their holiday shopping finished – or in some cases started. With smartphones almost ubiquitous, consumers have a powerful tool at their fingertips to help meet the impending deadline. Scandit, developer of software-based barcode scanning and data capture technology for smartphones, tablets and wearable computing devices, powers a wide variety of apps that enrich the holiday shopping experience and help consumers accomplish their gift purchasing goals.

Smartphones and tablets have changed the nature of holiday shopping. From the ability to shop from almost anywhere, interact directly with products to learn more about them by using a barcode scanner in-store, compare prices and read reviews on the fly, mobile devices are putting consumers in control. Businesses that are providing consumers with ways to make their lives easier amid the holiday rush are the ones that are positioned to drive customer satisfaction, and, in the case of retailers, sales.

Scandit works with many businesses that are making it easier for consumers to interact with products this holiday season with their mobile offerings. The following apps are powered by Scandit:

  • – for reviews and suggestions on the best wines for the holidays

  • Fetch Rewards – for securing coupons and loyalty discounts on groceries 

  • Out of Milk – for making holiday shopping lists 

  • PriceRythm – for product comparisons and smarter purchasing decisions 

  • Shopkick – for unlocking in-store deals and building loyalty points toward rewards

“Consumers should capitalize on mobile during the holidays. Their smartphones and tablets can provide product information, prices and reviews on the fly,” said Samuel Mueller, CEO of Scandit. “Businesses that offer apps to consumers that make it easier for them to shop and compare from home or in-store are well positioned for the holidays and beyond.”

Further Information

Samantha Sharp
Service Delivery Executive
Tel: +44 (0)1522 883640

Related Links:


Published by: IT Analysis Communications Ltd.
T: +44 (0)190 888 0760 | F: +44 (0)190 888 0761